Sudden Influence

How Spontaneous Events Change Our Lives

*Preager Press, ABC-Clio. (2007)
* In 60 countries and over 1000 academic institutions
Synopsis: Contrary to conventional wisdom, most of the influences that shape our self-image and world view occur spontaneously, usually outside our conscious awareness, during brief moments of soaring suggestibility. Recent neurological evidence shows how intense emotional events can create entrenched pathways in the brain that subsequently guide later behavior, automatically. Using commonplace examples, anecdotes, and neurological support, Sudden Influence, teaches those interested in self-discovery and psychological foundations, how to recognize these previously mysterious Spontaneous Influence Events (SIEs) that shape us. Once recognized, we may then intervene to maximize potential benefits or minimize potential harmful effects.